A leaflet can be defined as a marketing tool which can be easily carried and handled and is used to influence customer buying decision. Leaflets are primarily printed papers containing information about the brand, products or service offerings, and used to provide information to the customer.
What is difference between leaflet and pamphlet?
Image result for Leaflet Handouts
Although leaflets and pamphlets are very similar, there is a significant difference between the two. The key difference between leaflet and pamphlet is the number of sheets used in them; a leaflet is made from a single sheet of paper whereas a pamphlet may contain one or more sheets of paper.
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