Key Takeaways. A kiosk refers to a small, temporary, stand-alone booth used in high-traffic areas for marketing purposes. Kiosks may be manned by one or two individuals or may be electronic. These booths are considered to be low-cost marketing strategies that are great alternatives for new, emerging entrepreneurs.
They install banners and billboards in crowded places and use social media platforms to attract the attention of people. The purpose is to send the message and increase the market share of a product/service. The kiosk is a type of direct marketing techniques that businesses use.
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